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Website populer ? Tuesday, April 29, 2008 Suka penasaran kenapa ada website seseorang lebih populer ketimbang yang lain ? Trus, kenapa ya, orang kerap bolak balik ke website tersebut ?Ini rahasianya: Yang penting ISInya ! beneran.. isinya alias content merupakan syarat utama website yang kerap dikunjungi orang. 1. Isinya musti menarik dan diperbaharui terus menerus. Website jenis ini harus fokus agar mampu memiliki pangsa pasar dan menjadikan mereka pengunjung rutin. Bagaimana supaya isi tetap menarik dan diperbaharui terus ? Buatlah website dengan fitur blog atau news update. Isinya ya, berita-berita aktuil dan fokus. Jangan tamak dengan memasukkan semua berita, kecuali website kamu emang temanya gado-gado. Tapi percayalah, tema gado-gado seringkali tidak sukses di pasaran. Alasannya sederhana: pangsa pasarnya jadi gak jelas, kecuali kamu buat segmen-segmen sendiri dan dipecah menjadi beberapa topik. Kalau maksa mau gado-gado, ya bikin blog. Nah, blog sendiri punya tema yang fokus juga kan.. apa itu diari perjalanan hidup kamu, portofolio, tips menarik buat pembaca dan sebagainya. Jadi, jelilah memutuskan ISI website. Kalau gak yakin isinya fokus, tersegmentasi dan diperbaharui terus.. pikir ulang tujuan kamu membuat website. 2. Isinya berisi sumber-sumber referensi yang diminati orang. Buatlah pembaca terbius dengan informasi akurat yang kamu punya. Ini butuh energi dan jam terbang tinggi. Seiring waktu, kamu bisa mempelajari siapa pembaca websitemu dan apa yang mereka butuhkan dari media yang kamu tawarkan. Contohnya, website yang menyajikan tutorial maupun artikel khusus mengenai suatu subyek. 3. Memiliki komunitas interaktif. Sering kali kita sebut social network features, fitur jejaring sosial. Website seperti ini biasanya memiliki fitur forum, wiki maupun fitur lain yang tujuannya membangun jaringan sosial. Website model ini memberi kesempatan pada pembaca / pemakainya untuk ikut terlibat mengisi website. Tanpa keterlibatan pemakai, website ini tidak akan bicara banyak ! Contoh website seperti ini adalah facebook, digg, dst. Tips agar pemakai / pembaca tetap loyal dan aktif memperbaharui isi website cuma satu: minta mereka melanggan website. Sediakan fitur subscribe / keanggotaan maupun agregator / feed / RSS sebagai alat lacak berita bagi pelanggan. Tidak menafikan desain dan peluang inovasi lain, cobalah tanyakan dirimu sendiri: mengapa website itu perlu ditandai ? disimpan sebagai favorite dan di bookmark ? mengapa perlu kembali ke website itu lagi ? apa yang menarik ? mengapa perlu merekomendasikan web itu ke teman-teman ? Dengan menjawab pertanyaan tersebut, berjuanglah untuk membangun website populermu sendiri! Gutlak! Labels: content management, internet, intranet, km, tips, website
~~~~~ .. ~~~~~ 12 Steps to KM success Wednesday, October 18, 2006 12 Steps to KM successThe following is a 12-step framework providing thought-provoking ideas and questions that practitioners can consider in the context of their own programs. 1. Value Proposition: Does your organization have a compelling story on how KM will provide business benefit? To the organization, value is culturally determined and needs to be consistent with the executive teams worldview. The value proposition needs to consider value from the perspective of all stakeholders including the executive team, employees and customers. This will ensure that the “What’s in it for me?” question is answered for all stakeholders ensuring greater buy-in for the target community. 2. Strategic Alignment: Do you need a KM strategy or is the KM program directly supporting the existing business strategy of the organization? If you choose to have a KM strategy it needs to be aligned with the organization strategy. When you’re asked what KM is, do you discuss KM as a discipline or how KM supports the business goals? How will you determine your KM approach – top down executive driven; bottom up employee value or a blend of the two? Will it be an organization-wide, team or business unit focus? 3. Organizational Structure: What's the structure of your organization? This must be determined to understand the potential challenges (business unit silos, internal competition it may face and so on). For effective knowledge flow and transfer of best practice the KM strategy will need to overcome any structural barriers. Moreover, the segmenting of the KM team should be consistent with the scope and resource requirements of the KM program and have a very senior and powerful sponsor. Where will the KM leader report in the organization – IT, HR or operations? 4. Managing performance: How is KM performance rewarded in your organization? Do you have clear and simple objectives with effective measures or are your targets the measures?The KM objectives for the program need to be determined (relationship to business objectives), where the measurement framework is simple and integrated into existing culturally-accepted frameworks. How employees will be recognized and rewarded needs to be clarified when new behaviors are demonstrated. The reward and recognition should be congruent with existing HR policies. 5. Cultural sensitivity: Do you think KM can change the organizational culture? What are the philosophies, values, stories and myths in your organization? What are the unsaid laws that determine the behavior of employees?The KM program needs to be congruent with the organizational, national and professional culture. It will also need to be fine-tuned in various geographies and business units to cater for these three critical factors. 6. Technology: Does your technology enable KM or direct the solution? Is it consistent with existing IT platforms? Is it part of the standard workflow? Do people think KM is integral to their role as the technology is integrated into their daily work functions?Technology should be premised on enabling the KM strategy and integrated into the existing infrastructure with similar touch and feel of existing technology. 7. Knowledge creation: How do you know what knowledge is important to your organization? What knowledge will be created? Who will capture it? Who has the time and resources to capture it? How do you know you’re capturing the “right” knowledge? Tacit or explicit? What’s the scope of knowledge creation? Is knowledge a commodity that can be captured and shared or socially constructed? 8. Knowledge structure: How will knowledge be structured for reuse? Is the structure simple where any employee can structure the knowledge or do you need specialist writers who understand the terminology? What format? Who has access? The structure should be determined in the context of ease of find ability and usability. 9. Knowledge review: Will you review the knowledge before storing in a repository? Who will review? What expertise is required? What resources and processes? How will you ensure the integrity of what’s being stored in your repository? 10. Knowledge reuse: How will employees search for knowledge to reuse? Is transfer of knowledge easy and seamless? Is searching for existing knowledge a standard work practice? Do you have one search engine or multiple? Is reuse a socially constructed phenomenon? 11. Knowledge base vitality: Who owns the knowledge? Who’s responsible for updating and archiving? How will this be managed and resourced?A process is necessary to ensure that the content of the knowledge base is maintained to ensure integrity – archiving old content and updating existing content as the environment changes. 12. Environmental scanning: Do you continually scan the environment to ensure that your KM program is aligned with changes of organizational strategy? Are you aware of how employees “feel” about sharing their knowledge? Is trust high? What factors in the environment are impacting KM in your organization – knowledge is power, job security fears?Is your KM program continually adapting to changes in the environment? Remember it’s survival of the most adaptable in this ever-changing world we live in. Adapted from "12 Steps to KM success, in the September/October 2006 issue of KM Review.
~~~~~ .. ~~~~~ What's stopping people from sharing? Wednesday, September 20, 2006 By Dr. Kamal Jain, Manjit Singh Sandu and Gurvinder Kaur Sidu, University Tan Abdul Razak (UNITAR), MalaysiaWhat are the main barriers and key enablers to knowledge sharing? Here, we look at research carried out across business schools in Malaysia and discover the top perceived barriers to knowledge sharing. The following shows results from one section of the research and from a questionnaire completed by 256 participants. Likert’s five-point scale was used: 1=Strongly agree; 2=Agree; 3=Neither agree nor disagree; 4=disagree; 5=strongly disagree StatementsParticipants were asked to agree or disagree with the following statements. Mean average scores for responses are given in brecket: 1. There's a lack of rewards and recognition systems that would motivate people to share their knowledge. (2.32) 2. There's general lack of time to share knowledge. (2.61) 3. There's a lack of formal and informal activities to cultivate knowledge sharing in my university/college. (2.62) 4. Existing university/college culture does not provide sufficient support for sharing knowledge. (2.73) 5. There's a lack of interaction between those who need knowledge and those who can provide knowledge. (2.73) 6. There's no system to identify the colleagues with whom I need to share my knowledge. (2.75) 7. Retention of highly skilled and experienced staff is not a high priority in my university/college. (2.89) 8. Physical work environment and layout of work areas restrict effective knowledge sharing in my workplace. (2.90) 9. Staff are reluctant to seek knowledge from their seniors because of the status fear. (3.06) 10. There's a general lack of trust among staff in my university/college (3.06) 11. Staff in my university/college do not share knowledge because of the fear of it being misused by taking unjust credit for it. (3.07) 12. It's difficult to convince colleagues on the value and the benefits of the knowledge that I may possess. (3.12) 13. Staff in my university/college do not share knowledge because they think "knowledge is power." (3.30) 14. Staff do not share the knowledge because of poor verbal/written communication and interpersonal skills. (3.35) 15. IT systems and processes are in place in my university/college to share knowledge. (3.58) Excerpted from Identifying and overcoming barriers to sharing, in the current issue of of KM Review. source
~~~~~ .. ~~~~~ By Kevin Desouza and Yukika Awazu, The Engaged Enterprise For any organization, failure to maximize organizational knowledge can have a major impact on efficiency and effectiveness. In global organizations, this problem and its effects are amplified by however many regions in which the business functions. Here, Kevin Desouza and Yukika Awazu highlight four tips to improve and help unify the KM strategies across borders. 1. Communicate your KM strategy: Leadership must be advocates of the KM strategy in order to gain an organization-wide understanding of the KM vision. From the CEO down, all business units must be aware of this leadership vision and have the same overall knowledge sharing goals. 2. Have a global rather than local focus: To be successful, organizations need to shift their focus from local to global procedures. Individuals should also be trained on the need to follow formal procedures for knowledge sharing and storage across multiple business units to achieve global, close-looped knowledge application, reuse and innovation. 3. Appreciate local variances in KM practices: Cultural differences impact how knowledge is managed in diverse countries. We must appreciate the differences in cultural knowledge management practices and develop ways to work around them and achieve the organization's common goals. 4. Integrate enabling technologies: Divisions of the organization may operate very different technological solutions for fostering knowledge exchanges. This requires solution integration and connectivity management. Failure to appropriately integrate the different technological architectures will lead to poor global knowledge searches and failed efforts in building a truly global KM program. Excerpted from Integrating local knowledge strategies, in the September/October 2006 issue of KM Review. source
~~~~~ .. ~~~~~ TOP TIPS: Barriers to business transformation Wednesday, August 02, 2006 TOP TIPS: Barriers to business transformationBy Michael Fung, Singapore Ministry of Manpower Knowledge management is ultimately a form of business transformation at the business, people and technology levels. It can lead organizations to better use their knowledge for competitive advantage. However, although various business transformation methodologies and theories have existed for some time, many such exercises have produced disappointing results. While there are factors unique to each transformation, the majority of failures can be atrributed to taking an inflexible, monolithic approach. Five common barriers Here are five common barriers to business transformation: 1. Misalignment of business strategies and processes. 2. Gaps in information capture and sharing. 3. Functional silos and non-collaborative working culture. 4. Resistance and people issues. 5. Flexible systems and structures to enable a transformed business model. For a successful business transformation each barrier must be accepted, addressed and overcome. To take KM to a transcendent level, it's critical to blend the competencies of your organization and, more specifically, to break down silos between different groups and barriers in an organization as described above. KM can be used as an inclusive term and a uniting platform to talk about sensitive topics such as integration, rationalization, reorganization, streamlining, collaboration, and sharing. The value of knowledge sharing Few can argue against the value of sharing knowledge within any organization and the need for better and timelier knowledge to drive decision-making. Most organizations accept that knowledge flows should have no boundaries and there's a need for the right knowledge at the right time to make better decisions. Excerpted from Breaking Silos at Singapore Ministry of Manpower, by Michael Fung, Singapore MOM in the May/June issue of KM Review. For more information, visit the KM Review homepage. source: melcrum.com
~~~~~ .. ~~~~~ Finding the real value in lessons learned databases Wednesday, July 05, 2006 Finding the real value in lessons learned databases By John Davidson, Facilitators Lessons learned databases can be an indispensable part of the KM toolkit. Well executed, they can add a lot of value. But sometimes this tool isn't used to anything like its full potential. Here John Davidson of Facilitators UK gives eight tips for making the most of your lessons database. 1. Make sure there is a process to acquire lessons learned (peer reviews, after action reviews, quality improvement loops etc). 2. Regularly re-validate the lessons to ensure accuracy, reliability and relevance. 3. Ensure that the database is selected as the storage point for the lesson appropriately, when embedding it in a process, document, training course, checklist etc. may be a better option. 4. Educate people to use the LLD when a problem is encountered that is not answerable via other means – this is not as obvious as it sounds. 5. Put the right culture in place so that there is a facilitative environment for knowledge sharing. 6. Show the value in sharing lessons – record the benefits and impact from learning a lesson; 7. Feed back to contributors – say thanks, tell them what you’ve done. 8. Do something! It’s easy to capture lessons and expect others to read them, digest them and apply them – but it’s only by doing something with them that they will add value.
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KM can be used as the beginning of a major organizational change, but there are many barriers to such a plan. Here Michael Fung, deputy director of the Knowledge Innovation Development branch at Singapore Ministry of Manpower gives five top tips to consider when planning a KM transformation.
Excerpted from Breaking Silos at Singapore Ministry of Manpower, by Michael Fung, Singapore MOM in the May/June issue of KM Review. For more information, visit the KM Review homepage.
~~~~~ .. ~~~~~ RESOURCES: Top KM blogs and RSS feeds Friday, May 12, 2006 By Stan Garfield, HPMy Yahoo! now supports the various flavors of RSS and Atom, allowing you to add virtually anything to your page. This is a good way to monitor news and blogs from a single web site. For more information, see My Yahoo! The following links are for KM blogs and web sites which offer RSS feeds. The first link is to the web site, and the second is either the URL to use for the RSS feed (with RSS, copy and paste this into your reader), or a web site containing multiple RSS feeds from which to choose (with feeds, visit the site and copy the link you prefer). Enjoy! Blogs 1. Patti Anklam - Networks, Complexity, and Relatedness http://www.byeday.net/weblog/networkblog.htmlRSS http://www.byeday.net/weblog/rss.xml 2. Tom Davenport, Larry Prusak & Don Cohen - Babson College http://www.babsonknowledge.org/RSS http://www.babsonknowledge.org/atom.xml 3. Steve Denning - The Leader's Guide to Storytelling http://stevedenning.typepad.comRSS http://stevedenning.typepad.com/steve_denning/index.rdf 4. Stan Garfield - line56.com KM Blog http://www.line56.com/blogs/contributor_index.asp?ContributorID=1RSS http://feeds.feedburner.com/Line56comE-businessBlogs 5. Denham Grey - Knowledge-at-work http://denham.typepad.com/km/RSS http://denham.typepad.com/km/index.rdf 6. June Holley, Valdis Krebs & Jack Ricchiuto - Network Weaving http://www.networkweaving.com/blog/RSS http://www.networkweaving.com/blog/atom.xml 7. Joitske Hulsebosch - Communities of practice for development http://joitskehulsebosch.blogspot.com/RSS http://feeds.feedburner.com/CommunitiesOfPracticeForDevelopment 8. Bill Ives - Portals and KM http://billives.typepad.com/portals_and_km/RSS http://billives.typepad.com/portals_and_km/index.rdf 9. Thomas Koulopoulos - Smartsourcing http://tlb.typepad.com/RSS http://tlb.typepad.com/ss/index.rdf 10. Patrick Lambe, Edgar Tan & Paolina Martin - Green Chameleon http://greenchameleon.com/RSS http://www.greenchameleon.com/feeds/rss/ 11. John Maloney - KM Blogs Colabria http://kmblogs.com/public/blog/85436RSS http://kmblogs.com/public/rss/85436 12. Dave Pollard - How to Save the World http://blogs.salon.com/0002007/RSS http://blogs.salon.com/0002007/rss.xml 13. Andrew Rixon, Mark Schenk, and Shawn Callahan - Anecdote http://www.anecdote.com.au/RSS http://feeds.feedburner.com/Anecdote 14. Luis Suarez - E L S U A ~ A KM Blog http://www.elsua.net/RSS http://www.elsua.net/feed/ 15. Luis Suarez - elsua: The Knowledge Management Blog http://blogs.ittoolbox.com/km/elsua/RSS http://blogs.ittoolbox.com/km/elsua/index.xml 16. Dinesh Tantri - Organic KM http://dineshtantri.blogspot.com/RSS http://feeds.feedburner.com/blogspot/organickm 17. Jack Vinson - Knowledge Jolt with Jack http://blog.jackvinson.com/RSS http://blog.jackvinson.com/atom.xml 18. Kaye Vivian - Dove Lane http://dove-lane.com/RSS http://dove-lane.com/?feed=rss2 19. Ron Webb - APQC's Knowledge Management Blog http://apqckm.blogspot.com/RSS http://apqckm.blogspot.com/atom.xml 20. David Weinberger - Joho the Blog http://www.hyperorg.com/blogger/index.htmlRSS http://www.hyperorg.com/blogger/index.rdf Web Sites 1. CIO KM Research Center http://www.cio.com/research/knowledge/RSS: http://www2.cio.com/search/rss/feed22.xml 2. Gurteen http://www.gurteen.com/gurteen/gurteen.nsf/RSS: http://www.gurteen.com/gurteen/gurteen.nsf/id/gurteen-klog.xml 3. ITtoolbox KM Knowledge Base http://knowledgemanagement.ittoolbox.com/Feeds: http://knowledgemanagement.ittoolbox.com/subscriptions/feeds.asp 4. KnowledgeBoard http://www.knowledgeboard.com/index.htmlFeeds: http://www.knowledgeboard.com/rss/index.html 5. KNOW Networkhttp://www.knowledgebusiness.com/Feeds: http://www.knowledgebusiness.com/knowledgebusiness/Templates/RssTemplate.aspx Source: http://www.melcrum.com/email/source_km/0506a/km0506a3.html
~~~~~ .. ~~~~~ Knowledge key to future of work Wednesday, May 03, 2006 Knowledge key to future of workBy Kate Clifton Knowledge workers will be organisations’ most valuable source of competitive advantage by 2020, according to a wide-reaching report on the company of the future, by the Economist Intelligence Unit (sponsored by Cisco Systems). Whether in outward-facing functions, such as sales, or internal positions like knowledge management, survey respondents cited these individuals as key to organisational success. "Relationships, knowledge management and creativity will be essential to gaining and sustaining competitive advantage in core markets over the next 15 years," claims the report, ‘Foresight 2020 Economic, industry and corporate trends’. It also recommends that organisations practice more systematic monitoring and measuring of creativity and innovation through service audits; invest in business-intelligence tools to help develop customer-specific sales and servicing strategies; and, re-think recognition and compensation systems that reward creativity and exceptional customer service. "Customers are looking for a higher level of interactivity and personalisation," says Rob Lloyd, senior vice president of Cisco’s US and Canadian operations. "To be successful, companies have to invest in workers and technologies that can drive collaboration and interactions inside and outside the company across the entire value chain of customers, partners and suppliers." Furthermore, although increased process automation remains a prominent focus for productivity growth, particularly in non-services industries, respondents expect to focus more energy on improving organisational structures and communication. The report was drawn from a global, online survey of senior executives, a series of in-depth interviews with executives, analysts and policy-makers, and the Economist Intelligence Unit’s proprietary long-term economic forecasts for the world’s major economies. For full details, visit: www.eiu.com/foresight2020. source
~~~~~ .. ~~~~~ Why measure the value of KM? Wednesday, March 15, 2006 Why measure the value of KM?By Chris Collison Measuring value can often seem like a time consuming effort for knowledge workers. Is it worth it? Is measuring the value of KM initiatives a worthwhile way to spend time? Don't get me wrong; clearly any KM activity needs to be linked to the creation of business value, and we need to be able to illustrate that convincingly. But, the concern is that to try and separate out the unique contribution than KM activities make can become something of a cottage industry and counterproductive to "getting on with the business of making a difference." Like most business changes, knowledge management moves through the cycle from unconscious incompetence, to conscious incompetence, conscious competence and, finally, that elusive "nirvana state" of unconscious competence, where knowledge sharing has become part of "how we do things around here." This is where there's conflict with detailed "compartmentalized" measurement approaches. KM will never become an unconscious competence in organizations where it's measured as something distinct from good business management. The act of detailed measurement imprisons us in the "conscious competence" quadrant (although that's good news if you're an accountant). How much time do you want to spend arguing the toss over whether it was KM, Six Sigma, Lean, Appreciative Inquiry, Systems Thinking, NLP or the corporate values program which helped a team achieve a remarkable outcome? I'd rather be out there working with the next team, helping them achieve their own remarkable outcome! I can remember the second year of BP's KM program some years ago, when we were asked to demonstrate $100m of business value through the application of KM approaches and tools. We did this by asking senior managers, directors and VPs who had been applying KM tools (mostly with some support from our team) for anecdotes and stories with $ value attached. Many of them did and when we passed the $250m barrier we stopped counting. Was it scientific? No. Did it comply with Generally Accepted Accounting Principles? No. Did they have credibility as stories? Absolutely yes – because of who was telling them. Did the stories inspire others and give momentum to what was going on? Definitely. However, one senior VP in Mergers and Acquisitions refused to be drawn on the specific contribution that KM had made to a recent acquisition. "It's a big number" he said, "but it's in there with the spaghetti..." (meaning, the other approaches that had also been brought to bear on this acquisition). I have a lot of sympathy with that view. Whilst I recognize that we need to be able to illustrate the value that knowledge sharing brings, with compelling examples and stories, my preference would be to commit the minimum time necessary to the activity of measurement. Like that manager – I'd rather than get on with eating the spaghetti than don a white coat and spectrophotometrically analyze the bolognaise source. Chris Collison is a KM Review Editorial Board member www.knowledgeableltd.com
~~~~~ .. ~~~~~ Creating a knowledge-sharing system By Nancy Settle-Murphy, Chrysalis International and, Stan Garfield, Hewlett-Packard In an increasingly competitive and volatile world, the ability to share knowledge is a prerequisite for successful growth, especially for organizations that prize intellectual capital as one of their most valuable assets. Here are 10 top tips on how team leaders can create a knowledge-sharing system in their own virtual backyard. Who knows - one relatively modest knowledge-sharing system may be the springboard by which an enterprise-wide system is born. 1. Sell the benefits Senior management needs to be persuaded of the value, given that they may have to lay out additional funding and resources to set up even a modest knowledge management program. Tip: try to estimate the cost of not reusing knowledge. For example, how many people have to spend how many hours generating how many proposals throughout how many organizations each year? How many prospects choose other vendors when proposals are delayed? Chances are, with some pretty simple math, you can make the case for some initial investments. 2. Appoint a KM leader who can dedicate meaningful time to building the right infrastructure While this need not be a full-time job in many cases, you will need a sharp person who is conversant in the field of KM to spend dedicated time for the design and launch of any KM program. 3. Set up a community of practice (CoP) to start This community should include people of a certain function, discipline, area of expertise, or field of interest that all share. Make it easy to join and participate. You can start with something as simple as a newsgroup or an email list. Convey the benefits of membership clearly to give people a reason to join. Find venues by which you can promote the available communities of practice to those most likely to be interested. 4. Create a formal repository in which knowledge can be dropped off Using a web collaboration technology or a shared messaging system, such a repository needn't take a lot of time or money to set up. Ask participants to help brainstorm a logical construct, to make loading and accessing relevant knowledge more intuitive for all. Start with a few categories and be prepared to refine after an initial period. Plant a few examples in each category so people will see what type of documents best belong where. Focus efforts on the type of content that has the greatest potential for reuse by others. 5. Think globally When setting up a CoP, be sensitive to cultural differences and local requirements. Make sure that local leadership is in place to tailor the knowledge management program to each region or country as needed. For example, local language may be required in some cases, or a different web portal may be used as the gateway for knowledge in some locations. Strive for a universal look and feel when possible, to make searching and retrieving information easier across all locations. 6. Encourage the sharing of knowledge by embedding related activities within existing work processes For example, make it a requirement that post-mortem documents following a consistent format are submitted at the close of a project, or make it mandatory to store proposals in a shared space. 7. Reward those who show special initiative in sharing knowledge. Whether through formal recognition, financial remuneration, or promotion, consider including KM leadership as part of performance reviews or as a basis for bonus plans, from senior management down. 8. Cultivate senior management as champions Help them promote the benefits of KM in their lines of business. Provide them with actual case studies and examples they can showcase for others to aspire to. Encourage them to model knowledge-sharing in visible, meaningful ways. 9. Create a network of knowledge advisors These people are subject matter experts who help others to leverage available tools and methods so they can help create self-sufficiency among members of the knowledge community. Depending on what percentage of time these people have to devote to their roles, knowledge advisors can also be instrumental in helping to set up new CoPs and guiding participants in the creation of principles and norms. 10. Open the lines of communications among KM subject matter experts, regardless of their exact titles, roles and locations Encourage them to communicate frequently using multiple channels, sharing what works, what doesn't, and working to connect different communities of practice. Suggest that they model their own knowledge-sharing techniques for others to learn from. Laying the foundation for a worthwhile KM program takes careful thought, focused resources, and visible commitment by senior management. You can start with a few straightforward steps within a single organization, and then expand the program as other organizations realize the value. KM Review
~~~~~ .. ~~~~~ TOP TIPS: Establishing public communities of practice Friday, February 10, 2006 TOP TIPS: Establishing public communities of practiceFrom humble beginnings to a membership of over 10,000 KM practitioners, academics and students, the European Commission-funded KnowledgeBoard is now Europe's most diverse, developed and dynamic, public online knowledge community. How can you ensure your own online community is successful? Here are three top tips to consider when developing a public community of practice. Motivated leaders are key to sustaining participationLike communities of practice in private enterprise, motivated leaders of subject groups (SGs) within a public community are vital to maintaining and developing interest. Successful leaders are often those who volunteer because there's a specific angle they are interested in. They're happy to take the time and communicate with as many people as are interested. SG leaders who contribute little or cannot afford the time will soon lose interest. Interest, not practice drives a public communityUnlike corporate CoPs, public communities are not driven by the need to resolve specific issues or develop specific projects. Public communities are driven by individuals needing and sharing insight and information about practical, everyday problems. Such a community will more likely - especially in its early stages - to be a source of information and ideas than advice on practice. Balance freedom and moderation Because community members post what they think are interesting articles and comments, a public community can reflect a broader interest than just the original subject matter. Left unchecked, this freedom can result in a dilution of quality information. However, too much moderation and control from community owners can result in members backing off and the development of the community stalling. Adapted from The public voice: Managing a pan-European community in the current issue of KM Review.
~~~~~ .. ~~~~~ METRIC MATTERS: Designing key performance indicators Here are three top tips on designing relevant key performance indicators: Understand your audienceGaining an understanding of the needs of a range of stakeholders, both internal and external is critical to the design of good KPIs. Ask yourself what’s critical to your key stakeholders and use this information as a starting point for designing your KPIs. Once you know what you need to do to get it right, you can start to worry about how you measure it. Once you know what’s critical to the various stakeholders, then you can start to ask what’s preventing you from delivering on these critical things, which provides a good basis for the KPIs you’re developing. Measure the few critical things, not everything. It will often be the case that at the end of this exercise, a KPI will cut across two or more departments. This presents an opportunity for some "creative tension," where two departments rely on each other to meet a KPI. This means that department managers have to co-operate with each other to achieve a common goal, which is something that doesn’t always come naturally. Because managers sometimes develop their KPIs in isolation, the measures they chose related only to their own needs and not to the needs of the business as a whole, or its clients. For example, in meeting supply chain’s requirements, a manufacturing department is left short of critical components, which delays their despatch, in turn impacting on the ability of project management to complete their projects on time. Does this sound familiar Outcomes vs. activities Do you measure activities or outcomes? There’s an important difference between the two. Outcomes describe what will be different as a result of an activity; they do not describe the activity itself. For example, on a recent assignment I discussed an audit manager’s 2006 plan. He proudly stated that they would do 50 audits, which is laudable, but hardly describes what the outcome is to the business (reduced costs, increased margin, regulatory compliance etc). Focus on outcomes. Don’t base your performance management system completely on what you do (activities), focus on why you do it (outcomes). Lack of focusKPIs need to be focused. Having a dozen measurements on equipment inspections does not make for a good performance management system. Well-designed KPIs are focused and few in number. They are detailed enough to be able to spot trouble ahead (you can then do more investigation) but no so detailed that you spend more time collecting stats than doing work. Remember the ‘K’ in KPI stands for Key. Make sure that your KPIs measure the key things that tell you if your organization is performing. By John Davidson, Facilitators UK KM Review.
~~~~~ .. ~~~~~ RESOURCES: Linking KM with other organizational functions A new report has been released by the British Standards Institution. "Linking Knowledge Management with other Organizational Functions and Disciplines: A Guide to Good Practice," was put together by a team of KM experts from the Knowledge and Innovation Network, which is associated with UK’s Warwick University. The authors assert that "one of the main reasons that many KM projects have failed is precisely because they did not make a strong linkage with other functions and management trends and therefore did not engage the ‘hearts and minds’ of all key stakeholders." The key to making these linkages, according to the report’s Executive Summary, is to make those linkages according to the organization’s particular overall strategy, and not rely on "one or two champions or enthusiasts" to make the necessary connections within the organization. They offer three critical factors for KM teams to increase their impact in the organization: 1. Act as an innovation agent 2. Customer focus 3. Collaboration As for particular skills necessary to make linkages, KM teams must focus on the correct point of entry – what department, given the organization’s strategy, has the most importance; credibility to overcome scepticism; sustainability and skills development. The report leads with a list of definitions that will be familiar to knowledge managers, but useful to beginners in the field. Likewise the second part, a review of approaches to KM. What is new is the heart of the report, which is a series of sections called KM and..., pairing the function with disciplines such as HR, IT, marketing and communications; virtually every conceivable major division in a large organization. The next section links KM to new ideas, rather than functions, such as "attention management," blogging, corporate social responsibility and measurement. For each section the report gives good practice examples from (usually anonymous) heads of KM in private industry. For example, under KM and HR the authors advise making links through recruitment practices such as tracking recruiting data, integrating technology and assessment tools to make hiring more efficient and helping to develop a diverse culture. Another area of intersection is succession planning, and helping to create "a pool of leaders rather than a queue for each job." In the KM and IT chapter, refreshingly, the authors report that the longstanding association of KM purely with IT is beginning to fade, based on several interviews with KM practitioners. KM Review.
~~~~~ .. ~~~~~ Harvesting staff knowledge Tuesday, January 17, 2006 Harvesting staff knowledgeIt's easy to think of KM as providing staff with product or service information and carrying out the occasional customer satisfaction survey. But you could be missing a great opportunity. Here are five top tips for getting the best ROI from the wealth of knowledge held by your people. 1. Breakout sessions Call breakout sessions as often as you can and in a fun, engaging way so staff feel relaxed and happy to pass on the valuable information they hold about your customers. Liven it up, be creative, make a plan of different themes to keep them interesting. 2. Create knowledge gurus Create knowledge gurus who can "champion" customer feedback, interface directly with their teams, product development, marketing and HR and mentor new staff. Utilize them externally too, e.g. to present at industry events or presenting at corporate pitches. 3. Senior management sponsorship Senior managers should brief customer advisors in person, passing on their passion for the brand, product or service. Spend time in the contact centre listening to calls, hearing what customers are saying and how the advisors interact with them. You get a far better feel for the market and the advisors feel more valued. Do it regularly, as one of the UK's biggest financial institutions does, so that advisors feel comfortable with senior managers around. You'll reap the rewards in just a couple of months and it will "humanize" senior management. 4. Reward and recognition Create an R&R scheme that focuses on business benefits gained from customer services' feedback. Create the right feedback channels to get their suggestions and clearly demonstrate the financial impact of successful ideas. 5. The company intranet site An effective intranet underpins all the above suggestions and is a great meeting point for all sorts of information. However, you need to easily navigate information and give feedback, robust systems, non-paper backup (otherwise they'll never use the intranet) and it needs to be "sticky" i.e. fun, to bring them back. A virtual magazine, with competitions, photos of team nights celebrating employee and company successes and maybe a regular SMT profile e.g. favorite holiday/celebrity can make them come back regularly. Make it personal and fun and make sure it is a two-way communication tool. Harvesting staff knowledge is a crucial exercise and it really is vital to use that knowledge to drive your business. So, have fun and act on the information you get. Adapted from Harvesting knowledge from frontline staff by Matthew Taylor, Calcom, in the current issue of KM Review.
~~~~~ .. ~~~~~ METRIC MATTERS: Ensuring data quality Data quality management is critical to a successful business, but it doesn't have to be difficult. In general there are three main steps organizations can follow in order to ensure data quality: 1. The first step is to gain a clear understanding of the data, including how it is captured, its intended uses, its structure and content quality. By carrying out an in-depth audit, the organization is able to identify common data defects such as missing, incomplete, inconsistent or inaccurate data. 2. The second step is to improve the data by filtering it to eliminate errors and resolve inconsistencies. Once this has taken place, there is a need to protect the data quality. It's vital that new data defects are prevented from infiltrating the system. Real-time defect prevention is the most pro-active way of protecting the standard of the data, and eliminating defects when new data is entered. 3. The final step is control. Data quality management cannot be just a one-off quick-fix solution. In order to achieve optimum results, data quality management needs to become a controlled and integral part of day-to-day business processes. Clear performance measurements need to be devised to ensure visibility, as well as compliance with regulatory standards. Excerpted from "Ensuring the quality of information" by Laurie Mascott, in the current issue of KM Review.
~~~~~ .. ~~~~~ Knowledge Transfer Tuesday, January 03, 2006 Apakah Anda berencana membuat program pemindahan pengetahuan dari karyawan senior ke yunior ? atau karyawan spesialist ke karyawan non spesialist ?Coba terapkan metode mentoring yang mengedepankan knowledge transfer alias pemindahan kompetensi, baik itu pengetahuan teknis maupun konseptual. Kegiatan ini melibatkan si senior (atau si spesialist) sebagai mentor dan karyawan yang ingin dibina (mentee). Ada beberapa perangkat yang sangat bermanfaat dalam kesuksesan program ini, antara lain: 1. Sasaran : sebelum memulai program, masing-masing pihak harus memahami sasaran dari kegiatan ini. Isi kepala tiap orang mustilah sama dan dibekali ketrampilan berkomunikasi diantara kedua belah pihak sehingga tidak terjadi hambatan dalam penyampaian pengetahuan. 2. Kontrak : Kontrak knowledge transfer harus dibuat sejelas mungkin. Isinya antara lain target yang akan dicapai antara mentor dan mentee. Kegiatan apa yang akan dilakukan, jenis kompetensi apa yang harus ditransfer, sejauh apa kegiatan itu dilaksanakan, tujuan pelaksanaan, lama waktu pelaksanaan, dan sebagainya. 3. Mentoring Action Plan, berisikan rencana yang harus dicapai dalam periode tertentu serta lembari check list. 4. Scenario Mentoring Session, yaitu langkah pelaksanaan perencanaan dan uji situasi (SWOT analysis) dan rencana-rencana alihan jika program yang dijalankan tidak sesuai sasaran atau kurang sukses terlaksana. 5. Learning Journal, berisikan hasil yang telah dicapai oleh si mentee berikut bukti-bukti pencapaian. Tiap formulir ini harus ditandatangani bersama hingga ke manajemen puncak yang membawahi kegiatan ini. Setiap langkah dan formulir yang ada sebaiknya menekankan pada prinsip GROW: Goals, Reality, Option dan Will. Jangan lupa untuk melakukan evaluasi setiap kegiatan telah berjalan dan ukur dampaknya pada produktivitas karyawan, baik itu mentor maupun sang mentee.
~~~~~ .. ~~~~~ Improving the function of lessons databases Thursday, December 15, 2005 Improving the function of lessons databases
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Closing the loop on knowledge re-use
~~~~~ .. ~~~~~ Communication Measurement: QA Monday, November 28, 2005 Q: How do you start developing a communication measurement strategy?A: Start with a SWOT analysis (Strengths, Weaknesses, Opportunities and Threats). Consider such elements as how well your current communication program will: Support business strategy; Reach and meet the needs of various stakeholder groups; Have an appropriate mix of channels (type of channel, direction of flow, timeliness, etc.); communicate the right messages; have the right organizational staffing, reporting relationship and financial resources to do all the above effectively. As you brainstorm with others on your SWOT analysis, you will discover that on many aspects of your program, you don't know enough to categorize something as a strength or a weakness. You may not be sure of the distribution of many channels, you may not know what your stakeholders are interested in knowing about or how well they understand subjects that senior leadership might want them to know about. All of these will suggest content areas that should be included in your measurement process. A typical communication measurement process starts with some objective assessments of what you are communicating. Objective analysis tools include inventories, content analysis and reading grade level tests. Once you are clear on what communication you are sending out, it's time to ask your audience for their input, using some qualitative research first (executive interviews and focus groups) to identify areas for quantitative analysis (typically surveys). Q: Besides readership surveys and focus groups, how else can a company effectively measure its customer communication? A: The ultimate measure is sales, but the trick is to find ways of tracking your communications against sales in a way that eliminates the effect of other factors. One way is to pre-test various approaches to communication with different, demographically identical segments of your customer audience. For example, a California utility company had been sending out a brochure to encourage customers to call for a free home energy audit. (California energy utilities are required to reduce the per capita consumption of energy, so the audit finds ways for a customer to use less energy.) Response rates from the current brochure had started decreasing. The marketing communication manager pre-tested mock-ups of several different new brochures with focus groups. He then printed small quantities of the two most preferred versions and mailed them to different random samples of his audience. He mass-produced the brochure that resulted in significantly more customer calls. Another approach is to measure the effectiveness of different types of communications in generating sales leads. A very simple way is to list a different phone number or post office box for potential customers to reach you in each different communication piece, news release, advertising, direct mail, Web site, etc. Your computerized phone system can track how many calls come through on different phone lines, even if all the lines are answered by the same group of people. You can then calculate the average number of leads divided by the cost of each channel of communication. If your tracking system is a little more elaborate, you could go a step further and also track what percentage of leads from each communication results in sales. You could then calculate the revenue generated from each type of communication divided by its cost. If your company has a system for tracking customer questions or concerns, you could monitor the number of customer calls on various topics, change your communications to better address those issues, and then track whether the number of questions on those issues goes down. Q: How often should you measure communication? A: The answer depends on what you're measuring, if you've had time to make any changes since the last measurement and how large your audience is. Typically, surveys are conducted no more than once every 12 to 24 months. However, if there are aspects of your culture or a publication you are actively trying to change, you may want to supplement the large surveys with mini-surveys on key measures administered to small samples of your audience more frequently, perhaps quarterly or even monthly. During a time of massive change, you might even survey more frequently to measure the impact of specific changes or announcements. On the other hand, if you have a relatively small audience of only several thousand, conducting frequent surveys with a large enough sample to be statistically reliable would mean surveying the same people several times a year, which is not recommended. Q: How can I measure how well supervisors are communicating with their employees? A: First, be clear on whether you need "soft," qualitative findings or "hard," quantitative data. For example, if you want to track improvement or compare different supervisors, you will need the kind of statistically reliable results available from a survey. Even if you need hard numbers, initial focus groups with supervisors and employees will help you ask the right questions and pick the right measurement method. Focus groups might discover that the problem isn't communication skills at all, but that supervisors haven't been given the content to communicate. This information can be found by asking the supervisors themselves how well-informed they feel. Another thing to measure is the frequency of staff meetings. It's possible to have supervisors who know how to conduct meetings, but who rarely do. Track this by asking employees how frequently they have staff meetings and how often they should be conducted. Second, determine the purpose of your information gathering. If the goal is to assess the general level of supervisory communication, you can include questions on an employee survey administered to a random sample of employees and use that information to prioritize communication training content. If you want to assess the communication effectiveness of individual supervisors, you would instead need to conduct a survey of all employees to obtain enough responses to tell how well supervisors in different organizational units are doing. Better yet, surveys can be administered in work groups to assess the skills of the group's own manager. 360-degree feedback on each supervisor from peers, subordinates and bosses is often used as part of the performance appraisal process. When conducting a 360-degree appraisal, it is important to ask managers to evaluate themselves as well. Comparing the results of how well they think they communicate with how their subordinates rate them often highlights very interesting and surprising discrepancies. You can also ask employees and supervisors their perceptions of the relative importance of various supervisor communication skills for doing their jobs well. Different skills may be more important in some parts of your organization or for different types of jobs. The priorities for training will then be the skills that are rated as very important, yet are not frequently or well demonstrated. In addition, a statistical technique called regression analysis can help determine the relative importance of various communication behaviors. Q: How will the results be fed back to employees and supervisors? A: Typically, the results of a broad survey will be fed back to all managers at once, and then to all employees. However, if part of the purpose of the measurement is to improve communication within work groups, it can be even more useful to fee back results in a "cascade" from top management to individual work groups. First the president would share his or her results in a meeting with the vice presidents. They would also discuss what actions will be taken to improve weaknesses and make more use of the strengths. These vice presidents' direct reports feed back the results to their staffs. When the assessment cascades downward, each new group of evaluators feels safe in being candid because they have already experienced the benefits of providing this type of information to their own bosses in a safe environment. This article was taken from Strategic Communication Management.
~~~~~ .. ~~~~~ How usage analytics can improve company portals Sunday, November 13, 2005 How usage analytics can improve company portals
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Sharing knowledge between companies.
~~~~~ .. ~~~~~ A four-step process - evaluating submissions to intranets Saturday, October 22, 2005 A four-step process - evaluating submissions to intranets
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Creating need-to-have portals
~~~~~ .. ~~~~~ Hopes for KM technologies Wednesday, September 28, 2005 Hopes for KM technologies
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